Business to business direct mail is enjoying a renaissance. For many B2B marketing communications, the place of direct mail has been usurped by email marketing. While email marketing is great for maintaining relationships, only direct mail can deliver on a tangible, tactile basis.
It can break through the delivery barriers that email cannot.
Use of appropriate materials and textures can say more about a brand than any email.
Direct mail marketing design is all about targeting and testing. Unlike broadcast advertising it is easier to test in discreet zones until you get the marketing message fine tuned for the optimum response.
Whether it’s finance managers at manufacturing companies or IT managers in organisations that employ over fifty people, There is a way to build a direct mail list and get your message across.
I can advise you on methods of delivery, creative routes and project manage the whole process including printing. Call me on 07938928913